WordPress SEO
WordPress SEO that fixes theme bloat, plugin conflicts, permalinks, indexing and speed, so search engines can crawl your site and visitors can use it.
Learn more about WordPress SEOPlatform-Specific SEO Services
WooCommerce SEO is the work of making an online store built on WordPress and the WooCommerce plugin visible in search. Because you own the hosting, theme and plugins, you have more control than on a hosted platform, along with more responsibility for speed, duplicate URLs and keeping cart and account pages out of the index.
Online stores demand more from servers than blogs do. We check response times, caching rules that must exclude cart and checkout, image sizes and database load, and suggest realistic improvements.
Stores tend to collect plugins for sliders, filters, popups and payments. We find what is slowing pages, conflicting with SEO settings or creating extra URLs, and recommend what to keep or replace.
We review product categories, tags and attributes so each page targets a clear need, avoid category overlap, and set the product permalink base to a structure that works for your catalogue.
Variable products, layered filters and sorting parameters can multiply URLs. We decide which versions deserve indexing, apply canonicals or noindex, and keep faceted pages from wasting crawl budget. Unneeded URLs are removed.
Cart, checkout, account and thank-you pages should not appear in search. We confirm they are excluded, and that sitemaps list only products, categories and content people can actually land on.
We check WooCommerce’s product markup, add missing fields such as availability and identifiers, and make sure review markup reflects genuine reviews that are visible on the page. Markup should never promise more than shoppers see.
We crawl the store and review hosting, theme, plugins and settings to see what is affecting speed, crawling and indexing.
We list changes in order of sales impact and risk, flagging anything that should be tested on a staging copy before launch.
We update categories, products, filters, indexing rules and plugins, then run test orders to confirm checkout and tracking still work.
We follow organic landing pages, product visibility and orders from search, and revisit plugins and speed as the catalogue grows.
It gives you a lot of control over URLs, content and markup, and it can rank very well. The trade-off is that speed, security and plugin choices are your responsibility, so results depend on how carefully the store is built and maintained.
Common causes are underpowered hosting, too many or poorly coded plugins, large images and a heavy theme. We measure each factor instead of assuming, then suggest the fixes that make the biggest difference without breaking checkout. Every change is tested on a staging copy before it goes live.
In most cases, one page per parent product with variations selectable on it works best, supported by clear attributes. Separate pages for each variation can make sense when people search for them individually, and we judge this case by case.
Often, yes, when they create thin or near-duplicate pages. But some filter combinations match real searches and may deserve an optimized page. We check demand and content quality before choosing noindex or a proper landing page. The decision rests on search demand, not habit.
A careful migration reduces risk, but no one can promise zero change. We map old URLs to new ones, preserve titles, content and schema, test on staging and monitor indexing after launch so problems get fixed quickly. Crawl errors, lost redirects and missing orders are caught early.
WordPress SEO that fixes theme bloat, plugin conflicts, permalinks, indexing and speed, so search engines can crawl your site and visitors can use it.
Learn more about WordPress SEOFull-store ecommerce SEO for any platform: category and product architecture, faceted navigation, product schema and feeds that turn organic search into sales.
Learn more about Ecommerce SEOShopify SEO for collections, products and themes: work within the fixed URL structure, fix duplicate URLs, manage apps and turn organic traffic into sales.
Learn more about Shopify SEOGet a free SEO audit and a plan you can actually read.